Market Pulse Insights Report 2025

This 2025 Market Pulse Insights Research explores how Aotearoa New Zealand is perceived across seven key international markets: Australia, China, India, Japan, Singapore, the UK, and the USA. The research sheds light on how international consumers from key trading markets perceive New Zealand – both from a broad perspective as well as a deep dive into three nation brand cultural attributes: rich heritage, arts & entertainment, and products & brands. You’ll also learn how we can develop our reputation to grow the value of our products and services globally. 

Asset type document

Asset extension PDF

File size 8.38 MB

ID 777803

Licence

Licence Royalty free Royalty free use worldwide in paid or unpaid media, provided any use benefits New Zealand Story Group

Expiry No expiry date

Release date 17 September 2025

Added at 17 September 2025 08:29

Updated at: 17 September 2025

Source: New Zealand Story Toolkit

Credit fiftyfive5

Location New Zealand

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Tags

Australia Australia Insights Australian Market Australia Research China China Insights China Market China Research Chinese Market English India India Insights India Research Insight Report Insights Japan Japanese Market Japan Insights Japan Research Market Insights Market Perception Market Pulse Market Research Perception Research Perceptions Research Singapore Singapore Insights Singapore Market Singapore Research UK UK Insights UK Market UK Research United Kingdom United Kingdom Insights United Kingdom Market United Kingdom Research US USA USA Insights USA Market USA Research US Insights US Market US Research